Opt-In Wireless: The Marketing Performance Company
At the core of every high performance company is a Winning Marketing Organization.
Who we are?
Opt-In Wireless has been a thought leader and innovator in the marketing for the LMR industry for years. We have helped LMR dealers, vendors, and associations win high-value complex deals and grow key accounts.
What we do
Creating winning marketing strategies for LMR organizations, our expertise and experience help clients produce high performance marketing that delivers consistent and sustainable results. Opt-In Wireless solutions are customer-centered and provide a practical, consistent approach that unifies the entire selling and marketing organization to achieve greater wins.
What makes us unique?
In a marketplace crowded with look-alike marketing service providers, Opt-In Wireless stands apart by offering sophisticated and powerful solutions tailored to your dealership’s needs. Backed by 18 years of actual experience in the LMR industry and the strongest commitment to client success, a dedicated client services team, unrivaled expertise in direct mail marketing best practices and the best people and technology, Opt-In Wireless is your partner for direct mail marketing success.
Rigor. No one understands the complete LMR industry or challenges facing LMR sales leaders better than we do. We understand LMR business issues and deliver solutions that work.
Expertise. Marketing Performance is our sole focus and passion. We are the only marketing agency with actual experience and success in the LMR industry. The awards our customers win year after years for sales backs our knowledge.
Speed. We understand the urgency LMR firms face to drive revenue. Our solutions can be deployed quickly to diagnose problems and achieve rapid and significant results. We include tools and resources to provide immediate practical application.
Impact. Since all Opt-In Wireless consultants are experts with years of experience, our solutions reflect our hands-on experience and work in the real world. These have been tested and refined with clients, winning millions of dollars in new business.
Would you feel comfortable letting a new Dealer Sales Rep handle your dealership’s marketing? Probably not since they don’t know or understand the LMR market – and you know that takes a great deal of time. There are several marketing service providers that do not have any actual experience in the LMR industry and just like a new Dealer Sales Rep they need you to teach them the market to be successful. Opt-In Wireless is the only marketing service provider with real-world experience and success in the LMR industry – over 18 years. In our 18 years we have worked for Motorola directly (for Mark Perkins and Leo Ziminsky), and owned a dealership (Creative Communications in Phoenix, AZ - winning 7 Pinnacle Club Awards including the Pinnacle of Customer Excellence Award). In 2005, 18 of our clients won Pinnacle Club and for the second year in a row our clients have won the top Eagle Award (Day Wireless 2004, Staley Communication 2005).
At Opt-In Wireless, marketing is our passion and customer success is our number one priority. We understand that marketing success is equivalent to sales results. That’s why we strive to develop the most innovative products to solve real Land Mobile marketing issues.
Do you face any of the following business challenges: Intense competition, new wireless technologies, CAN SPAM regulations, high churn rates, increasing customer demands, or flat marketing budgets?
If so, your business success depends on your ability to turn these challenges into opportunities. To accomplish this you must shift from broadcast marketing delivered via one-way communication channels to Relationship Marketing.
Marketing and advertising were long confined to broadcast media. That's the equivalent of shouting in a large, noisy room, "Anyone interested in me?" Most marketers don't care enough to measure if anyone answers affirmatively. Broadcast marketers shout their message louder and more frequently, hoping eventually those interested in learning more will find their way through the crowd to the offer. This approach is archaic in the context of the Internet and changing media consumption patterns.
Relationship Marketing is a marketing method that utilizes highly personalized two-way communication channels such as email, surveys and direct mail to target prospective and current customers over an extended period of time. This increases your understanding of customer needs enabling you to deliver wireless products and services to meet their needs. The Result: Long-term, Profitable Customer Relationships.
Opt-In Wireless can help your Land Mobile business develop a comprehensive Relationship Marketing strategy that will leverage marketing mediums such as Web sites, Microsites, Online Surveys, Email Marketing, and Direct Mail to drive:
- More Qualified Sales and Higher Close Rates
- Sales from Dormant Accounts
- Lower Customer Acquisition Costs
- Improved Customer Satisfaction and Retention
- Higher Revenue Per Customer
- More Customer Referrals
Learn more about the Opt-In Wireless Relationship Marketing Process.
Contact Opt-In Wireless or Request a Demo today!
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